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Sacramento Kings, Fans and Partners Raise $75,000 for American Red Cross
California Wildfires Relief Efforts
-- Sacramento Kings Foundation, Ranadivé Foundation, Reyes Coca-Cola Bottling,
Milagro Tequila and Legends Hospitality Join Fans in Contribution --
Posted: Nov 14, 2018
Sacramento, Calif. – Yesterday, the Kings Organization, including Sacramento and Stockton staff, dedicated their day to calling Kings fans to raise funds for the American Red Cross to help the communities impacted by the devastatingfires across California, including the Camp Fire raging in Butte County.
The Kings, their fans and their partners will donate $75,000 through a combination of efforts. Kings staff made direct contact with over 6,000 Season Ticket Members and Kings fans to raise awareness and drive donations – raising a totalof $15,000. To increase the impact, the Sacramento Kings Foundation matched $15,000, the Ranadivé Foundation matched $15,000, Reyes Coca-Cola Bottling matched $10,000, Legends Hospitality collected over $5,000 in point of sale donations and Milagro Tequila pledged $300 per rebound – up to $15,000 -- against the OklahomaCity Thunder at Golden 1 Center on Monday, November 19.
“Our hearts and prayers go out to everyone impacted by the devastating and catastrophic fires throughout California,” said Sacramento Kings Owner and Chairman Vivek Ranadivé. “We are committed to continuing to lift up those affected andare thankful for our strong, generous fan base and incredible partners for once again rallying to support all in need.”
“We truly appreciate the generous support the Kings organization and fans regularly provide to the Red Cross and our community members impacted by disasters” said American Red Cross Gold County Region CEO Gary Strong.
The Camp Fire, located approximately 100 miles north of Sacramento, has incinerated the entire small town of Paradise, reducing homes to rubble and ash. The fire has destroyed more than 6,400 homes and more than 15,000 remain threatenedby this fire – making it the most destructive and deadliest wildfire in California history. As of now, it is 35% contained and has spread to 135,000 acres. Fans interested in donating directly can visit Kings.com/WildfireRelief to make a personal contribution through the team’s ticketing platform.
In the coming weeks, the Sacramento Kings will offer additional opportunities for fans and guests to support communities impacted by the Camp Fire. Golden 1 Center visitors can donate directly at Local Eats stands during concerts, gamesand events. Additionally, at the November 19 Kings home game, the Kings Foundation 50/50 Raffle proceeds will directly benefit the American Red Cross. The Sacramento Kings Foundation has worked in partnership with the local American Red Cross chapter on manydisaster initiatives – including in response to this summer’s Northern California fires and last year’s hurricane relief efforts– and will continue to work with them on future disaster preparedness initiatives that potentially could impact Northern California and the country.
For more information or to donate, visit Kings.com/WildfireRelief.
De’Aaron Fox and Kings Promote Breast Health Awareness
Kings Guard De’Aaron Fox to Donate $100 Per Assist at All Home Games During 2018-19 season to Albie Aware Breast Cancer Foundation to Fund Free Mammograms in Sacramento
During October, Breast Health Awareness Month, the Sacramento Kings are elevating the importance of prevention and early detection. Tonight’s game against the Memphis Grizzlies will recognize and honor breast cancer survivors and their families. For the past six seasons, the team has hosted a breast health awareness-themed night to educate guests about prevention and treatment and illuminate messages of hope.
Leading this effort, Kings guard De’Aaron Fox has launched a Breast Cancer Community Assist Program and will donate $100 per personal assist completed at all home games during the 2018-19 season, up to $20,000, to Albie Aware Breast Cancer Foundation to support their efforts to battle cancer and serve the needs of patients and their families in the region. Shoes worn by Fox at the Oct. 1 game in Phoenix will be auctioned at tonight’s game with proceeds also benefitting Albie Aware. In 2017, more than 1,500 women were diagnosed with breast cancer in the greater Sacramento region. The funds raised tonight and throughout the season will go to support free mammograms for women in Sacramento.
“I am committed to using my platform to promote awareness,” said Kings Guard De’Aaron Fox. “I am fortunate to help families access lifesaving screenings and preventative care.”
“We are thrilled to partner with De’Aaron Fox and the Sacramento Kings to help provide access to early detection,” Albie Aware Breast Cancer Foundation Executive Director Cindy Love. “Funds donated by De’Aaron will cover nearly 150 mammograms for women in Sacramento.”
Fox has been a vocal proponent of awareness through his journey to the NBA as his mother Lorraine Harris-Fox is an 18-year breast cancer survivor who discovered her cancer through a self-exam and doctor consult. Over Mother’s Day weekend, De’Aaron and his mother joined survivors and their families as well as Kings partner Kaiser Permanente at a clinic at Golden 1 Center to learn about breast cancer, treatment and basketball. Yesterday, the Sacramento Kings hosted a local lunch with Harris-Fox and fellow breast cancer survivors.
Earlier this month, the Kings partnered with the Sacramento Fire Department and Sacramento Metro Fire Department to visit breast cancer survivors and their families, celebrating the heroes that they are with pink fire hats and rides on a pink firetruck. These families will attend tonight’s game and both the Sacramento Fire Department and Sacramento Metro Fire Department will have a pink fire engine in the DOCO Plaza at the grand entrance of Golden 1 Center.
The Breast Health Awareness theme will continue tonight off the court with pink macaroons and pink lemonade available for purchase. The evening’s game will have several fundraising components, including a 50/50 raffle that will benefit Albie Aware. The Kings Team Store Item of the Game – a pink Golden 1 Center t-shirt – will benefit breast cancer focused charities. The Kings have also partnered with the American Cancer Society for Real Men Wear Pink fundraising campaign. Kaiser Permanente will provide pink mini balls and cheer cards. During halftime, Franklin High School cheerleaders, who have been wearing pink uniforms to promote breast health awareness and KAIA Fit participants in pink tutus will perform. All coaches will be wearing pink ties throughout the game.
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